Semrush Affiliate Program
ActiveSEO and marketing intelligence suite paying a flat bounty per sale, not recurring commission.
We do not currently earn commission from this program. Outbound links carry our UTM tags only. Full disclosure.
Quick answer
Yes. Semrush runs an active affiliate program on Impact. It pays a one-time bounty per sale — from $50 on the Social and Local toolkits up to $450 on Semrush One — plus $10 for every free trial activation. Commission is not recurring, despite what most affiliate blogs still claim. The attribution window is 120 days with last-click attribution.
Program overview
Semrush sells a broad marketing intelligence platform covering keyword research, rank tracking, competitor analysis, content tools and paid search data. Its affiliate program is one of the largest in SaaS by partner count, and one of the most widely misreported: it pays a one-time bounty per sale, sized by which toolkit the customer buys, plus a small payment for free trial activations.
Commission details
$50–$450 one-time per sale depending on toolkit, plus $10 per free trial activation
- Commission type
- Tiered
- Recurring
- No — one-time payment per sale
- Currency
- USD
Cookie duration
Last-click attribution over a 120-day window, confirmed on Semrush's own affiliate landing page and knowledge base.
Payment and payout details
- Payout frequency
- Monthly
- Minimum payout
- Not publicly disclosed
- Payment methods
- Electronic funds transfer, PayPal
- Payout currency
- USD
Requirements
Applications are submitted through Impact and reviewed by Semrush. Semrush's knowledge base states reviews usually take about two working days, though verification can take longer.
- An Impact account, which must be created and verified before applying
- A website, channel or audience relevant to SEO and digital marketing
Promotional restrictions
- Semrush publishes its promotional rules inside the Impact program agreement rather than on a public page, so the specific PPC and brand-bidding terms are not verifiable without an approved account.
Who this is best for
Good fit
- SEO bloggers and content creators with commercial-intent traffic
- Agencies and consultants recommending a toolkit to clients
- YouTubers and course creators in marketing niches
Poor fit
- Affiliates who need recurring income from a small number of referrals
- Publishers who cannot drive paid conversions rather than trial signups
Pros and limitations
Pros
- One of the longest attribution windows in SaaS at 120 days
- Bounties on the flagship toolkits are among the highest single payouts in this directory
- The $10 trial activation payment monetises traffic that never converts to a paid plan
- Impact provides neutral third-party tracking and reporting
Limitations
- No recurring commission at all — every renewal is worth nothing to the affiliate
- Bounty size depends on which toolkit the customer buys, which the affiliate cannot control
- Semrush does not publish a payout threshold on its public pages
- Promotional restrictions are only visible after approval
How to join
- 1Create and verify an account on Impact
- 2Apply to the Semrush program from the Impact marketplace or the Semrush affiliate landing page
- 3Wait roughly two working days for Semrush to review the application
- 4Generate tracking links in Impact once approved
Program change history
Recorded changes to this program's terms. Older values are kept so you can see the direction of travel.
network BeRush (in-house)Impact
Semrush retired the in-house BeRush platform and moved the program to Impact. Impact's own case study reports a 400% increase in partner signups in the six months following the migration.
SourcecommissionType 40% recurringOne-time bounty per sale
The recurring revenue-share model ended with BeRush. This is the single most frequently misreported fact about the program.
Editor's notes
Semrush is the clearest example of stale data in this niche. The 40% recurring figure from the old BeRush program is still published by a large number of ranking affiliate pages years after the migration to Impact and the switch to a flat bounty model. We verified the current terms directly against Semrush's affiliate landing page and knowledge base.
Sources and verification
Frequently asked questions
Does Semrush pay recurring commission?
No. Semrush pays a one-time bounty per sale plus $10 per trial activation. The 40% recurring rate that circulates widely dates from the retired BeRush program and no longer applies.
How much does the Semrush affiliate program pay per sale?
Between $50 and $450 depending on which toolkit is purchased and the affiliate's performance tier. Semrush One pays $300 to $450, the SEO Toolkit pays $200 to $350, and the Social and Local toolkits pay $50 to $80.
How long is the Semrush affiliate cookie?
120 days, with last-click attribution, as stated on Semrush's own affiliate landing page.
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