How the categories compare

Computed from all 62 verified records. Medians use only the programs that publish a figure — nothing is estimated to fill a gap. The rate column covers recurring programs only, because a one-time percentage measures something different.

CategoryProgramsOpenRecurringLifetimeMedian recurring rateMedian cookie
Creator Platforms55330%90 days
Landing Pages & Funnels66550%68 days
Email Marketing1010345%75 days
AI Tools44230%75 days
SEO75230%60 days
CRM & Sales7728%90 days
Web Hosting6629%60 days
Accounting & Finance3315%105 days
Productivity8430 days
Security4430 days
Design & Creative3130 days
  • Creator Platforms has the highest share of recurring programs — 5 of 5. If you want commission that compounds rather than a bounty, start there.
  • Accounting & Finance has the longest median attribution window at 105 days, which matters most where the buying cycle runs past a month.
  • A high rate in a category with few recurring programs is usually a one-time payout in disguise. Adobe advertises 85%, but that is 85% of a single month — which is why the rate column here counts recurring programs only.
  • A dash means no program in that category publishes the figure, or none pays recurring commission. We leave it blank rather than repeat a number from a third-party directory — see the methodology.